Task 2 Lifestyle Magazine

Task 2
Why does the magazine use a model or celebrity on the cover? Why are they looking directly at 
the camera? Explain the effeiuct on the target audience?

Often there is a model or celebrity on the cover of magazines because the buyer would like to be like the person on the front, (even though it’s all photoshopped) and the reader believes that if they get the magazine they will potentially end up looking like the girl on the front. The effect of the person on the front visioning in towards the centre causes it to catch the readers eye.

Find examples of direct mode of address in the above magazine. Why is this used? What effect does it have on the target audience?

Have you changed your bedsheets this week?  117 new ideas already in your wardrobe! These invites the audience and makes the audience feel like they are in a conversation with the celebrity / model on the front.